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Cookie Policy

Background

This website Optimax Clinics Limited (“Our Site”) uses Cookies and similar technologies in order to distinguish you from other users. By using Cookies, we are able to provide you with a better experience and to improve Our Site by better understanding how you use it. Please read this Cookie Policy carefully and ensure that you understand it. Your acceptance of Our Cookie Policy is deemed to occur when you press the ‘Accept All Cookies’ button or opt-in to specific categories of cookies on our Cookie consent page and press the submit button.

Definitions & Interpretation

In this Cookie Policy, unless the context otherwise requires, the following expressions have the following meanings:

  • “Cookie”: means a small file placed on your computer or device by Our Site when you visit certain parts of Our Site and/or when you use certain features of Our Site;
  • “Cookie Law”: means the relevant parts of the Privacy and Electronic Communications (EC Directive) Regulations 2003 and of EU Regulation 2016/679 General Data Protection Regulation (“GDPR”);
  • “Personal Data”: means any and all data that relates to an identifiable person who can be directly or indirectly identified from that data, as defined by EU Regulation 2016/679 General Data Protection Regulation (“GDPR”);
  • “We/Us/Our”: means Optimax Clinics Limited, a limited company registered in England under company number 07200452, whose registered address is , 96 Bristol Road, Birmingham, B5 7XJ.

Information About Us

In this Cookie Policy, unless the context otherwise requires, the following expressions have the following meanings:

  • Our Site is owned and operated by Optimax Clinics Limited, a limited company registered in England under company number 07200452, whose registered address is 96 Bristol Road, Birmingham, B5 7XJ.
  • Our VAT number is 989400775.
  • Our Data Protection Officer is Lorna Miller of Really Good Data Protection, and can be contacted by email at enquiry@optimax.co.uk, by telephone on 0800 093 1110, or by post at Customer Services, 172 Lincoln Road, Peterborough PE1 2NW.

How Does Our Site Use Cookies?

  1. Our Site may place and access certain first party Cookies on your computer or device. First party Cookies are those placed directly by Us and are used only by Us. We use Cookies to facilitate and improve your experience of Our Site and to provide and improve Our services. We have carefully chosen these Cookies and have taken steps to ensure that your privacy and personal data is protected and respected at all times.
  2. By using Our Site, you may also receive certain third party Cookies on your computer or device. Third party Cookies are those placed by websites, services, and/or parties other than Us. We do not use third party cookies on our website.
  3. Cookies used by and on Our Site are used in accordance with current Cookie Law. We may use some or all of the following types of Cookie:
    • Strictly Necessary Cookies
      A Cookie falls into this category if it is essential to the operation of Our Site, supporting functions such as logging in and payment transactions.
    • Analytics Cookies
      It is important for Us to understand how you use Our Site, for example, how efficiently you are able to navigate around it, and what features you use. Analytics Cookies enable us to gather this information, helping Us to improve Our Site and your experience of it.
    • Functionality Cookies
      Functionality Cookies enable Us to provide additional functions to you on Our Site such as personalisation and remembering your saved preferences. Some functionality Cookies may also be strictly necessary Cookies, but not all necessarily fall into that category.
    • Targeting Cookies
      It is important for Us to know when and how often you visit Our Site, and which parts of it you have used (including which pages you have visited and which links you have visited). As with analytics Cookies, this information helps us to better understand you and, in turn, to make Our Site and advertising more relevant to your interests.
    • Third Party Cookies
      Third party Cookies are not placed by Us; instead, they are placed by third parties that provide services to Us and/or to you. Third party Cookies may be used by advertising services to serve up tailored advertising to you on Our Site, or by third parties providing analytics services to Us (these Cookies will work in the same way as analytics Cookies described above). We do not use Third Party Cookies.
    • Persistent Cookies
      Any of the above types of Cookie may be a persistent Cookie. Persistent Cookies are those which remain on your computer or device for a predetermined period and are activated each time you visit Our Site.
    • Any of the above types of Cookie may be a persistent Cookie. Persistent Cookies are those which remain on your computer or device for a predetermined period and are activated each time you visit Our Site.
      Any of the above types of Cookie may be a persistent Cookie. Persistent Cookies are those which remain on your computer or device for a predetermined period and are activated each time you visit Our Site.
  4. Cookies on Our Site are not permanent and will expire as indicated in the table below.
  5. For more details of the personal data that We collect and use, the measures we have in place to protect personal data, your legal rights, and our legal obligations, please refer to our Privacy Policy.
  6. For more specific details of the Cookies that We use, please refer to the table below.

What Cookies Does Our Site Use?

  1. The following first party Cookies may be placed on your computer or device:
    Name of Cookie Purpose Duration Strictly Necessary
    _adal_ca Cookie used for measuring and visualising the effectiveness of TV, press, radio, outdoor and web spend 6 months No
    _adal_cw Cookie used for measuring and visualising the effectiveness of TV, press, radio, outdoor and web spend 1 week No
    _adal_id Cookie used for measuring and visualising the effectiveness of TV, press, radio, outdoor and web spend 2 years No
    _adal_ses Cookie used for measuring and visualising the effectiveness of TV, press, radio, outdoor and web spend 30 minutes No
    ASP.NET_SessionId Used to identify the users session on the server Session cookie deleted when browser is closed No
    Appointment Stores information about online booking details 1 day No
    Contact Details Holds contact details entered on online booking page 1 day No
    cookieint This Cookie is used to hold the permissions 1 day No
    Cords Used to show clinic locations on Google Maps 240 hours No
    Final Message Stores web page messages 1 day No
    General Tracks progress of a request made to the website 1 day No
    _hjIncludedInSample This cookie uniquely identifies a visitor during a single browser session and indicates they are included in an audience sample. 1 year No
    Messages Stores web page messages 1 day No
    mmcore.maxymiser_optimax_vn Used for website optimisation.   No
    OrderID Holds contact details entered on call back page and Info Pack request page 1 day No
    Optimax_winform Cookie used for Marketing purposes 3 days No
    Page Message Stores web page messages 1 year No
    _qca This cookie may use your “computer’s IP address, pixel code, referring HTTP location, current HTTP location, search string, time of the access, browser’s time, any searches made on the applicable website, and other statistics” in order to “analyze Log Data from different websites and combine it with other non Personally Identifiable Information to produce the Reports that are made available on the Quantcast.com Site, to enable web publishers and advertisers to deliver audience segments that are appropriate for their products or services.” 1 year No
    ReferralInfo Required for online forms to be completed 1 day No
    Subid Cookie used for Marketing purposes 23 hours No
    Treatment Used to hold appointment selection details 1 day No
    XSRF-V This cookie is use to prevent cross-site request forgery Session cookie deleted when browser is closed No
  2. The following first party Cookies may be placed on your computer or device:
    Name of Cookie Purpose Duration Strictly Necessary
    _adal_ca Cookie used for measuring and visualising the effectiveness of TV, press, radio, outdoor and web spend 6 months No
    _adal_cw Cookie used for measuring and visualising the effectiveness of TV, press, radio, outdoor and web spend 1 week No
    _adal_id Cookie used for measuring and visualising the effectiveness of TV, press, radio, outdoor and web spend 2 years No
    _adal_ses Cookie used for measuring and visualising the effectiveness of TV, press, radio, outdoor and web spend 30 minutes No
    ASP.NET_SessionId Used to identify the users session on the server Session cookie deleted when browser is closed No
    Appointment Stores information about online booking details 1 day No
    Contact Details Holds contact details entered on online booking page 1 day No
    cookieint This Cookie is used to hold the permissions 1 day No
    Cords Used to show clinic locations on Google Maps 240 hours No
    Final Message Stores web page messages 1 day No
    General Tracks progress of a request made to the website 1 day No
    _hjIncludedInSample This cookie uniquely identifies a visitor during a single browser session and indicates they are included in an audience sample. 1 year No
    Messages Stores web page messages 1 day No
    mmcore.maxymiser_optimax_vn Used for website optimisation.   No
    OrderID Holds contact details entered on call back page and Info Pack request page 1 day No
    Optimax_winform Cookie used for Marketing purposes 3 days No
    Page Message Stores web page messages 1 year No
    _qca This cookie may use your “computer’s IP address, pixel code, referring HTTP location, current HTTP location, search string, time of the access, browser’s time, any searches made on the applicable website, and other statistics” in order to “analyze Log Data from different websites and combine it with other non Personally Identifiable Information to produce the Reports that are made available on the Quantcast.com Site, to enable web publishers and advertisers to deliver audience segments that are appropriate for their products or services.” 1 year No
    ReferralInfo Required for online forms to be completed 1 day No
    Subid Cookie used for Marketing purposes 23 hours No
    Treatment Used to hold appointment selection details 1 day No
    XSRF-V This cookie is use to prevent cross-site request forgery Session cookie deleted when browser is closed No
  3. Our Site uses analytics services provided by Google Universal Analytics. Website analytics refers to a set of tools used to collect and analyse anonymous usage information, enabling Us to better understand how Our Site is used. This, in turn, enables Us to improve Our Site and the services offered through it. You do not have to allow Us to use these Cookies, however whilst Our use of them does not pose any risk to your privacy or your safe use of Our Site, it does enable Us to continually improve Our Site, making it a better and more useful experience for you.
  4. The analytics service(s) used by Our Site use(s) analytics Cookies to gather the required information.
  5. The analytics service(s) used by Our Site use(s) the following analytics Cookies:
    Name of Cookie Purpose Provider Duration Strictly Necessary
    _ga This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. Google Universal Analytics 2 years No
    _gat_UA-47423826-1 Used to limit the amount of data recorded by Google on high traffic volume websites Google Universal Analytics 1 minute No
    _gid Used to distinguish unique users by assigning a randomly generated number as a client identifier. Google Universal Analytics 24 hours No
    _utma Used to distinguish users and sessions. Google Universal Analytics 2 years  
    _utmb Used to determine new sessions/visits Google Universal Analytics 10 minutes  
    _utmc Used to determine whether the user was in a new session/visit Google Universal Analytics 30 minutes  
    _utmz Stores the traffic source or campaign that explains how the user reached your site Google Universal Analytics 6 months  

Consent and Control

  1. Before Cookies are placed on your computer or device, you will be shown a Cookie permission banner at the bottom of our website pages requesting your consent to set those Cookies. By giving your consent to the placing of Cookies you are enabling Us to provide the best possible experience and service to you. You may, if you wish, deny consent to the placing of Cookies (unless those Cookies are strictly necessary); however certain features of Our Site may not function fully or as intended. You will be given the opportunity to allow and/or deny different categories of Cookie that We use. You can return to your Cookie preferences to review and/or change them at any time by clicking the Cookie Consent hyperlink in the footer of our homepage.
  2. In addition to the controls that We provide, you can choose to enable or disable Cookies in your internet browser. Most internet browsers also enable you to choose whether you wish to disable all Cookies or only third party Cookies. By default, most internet browsers accept Cookies but this can be changed. For further details, please consult the help menu in your internet browser or the documentation that came with your device.
  3. The links below provide instructions on how to control Cookies in all mainstream browsers:
    1. Google Chrome: Google Chrome
    2. Microsoft Internet Explorer: Internet Explorer
    3. Microsoft Edge: Edge (Please note that there are no specific instructions at this time, but Microsoft support will be able to assist)
    4. Safari (macOS):Safari Desktop
    5. Safari (iOS): Safari Mobile
    6. Mozilla Firefox: Firefox
    7. Android: Android (Please refer to your device’s documentation for manufacturers’ own browsers)

Changes to this Cookie Policy

  1. We may alter this Cookie Policy at any time. If We do so, details of the changes will be highlighted at the top of this page. Any such changes will become binding on you on your first use of Our Site after the changes have been made. You are therefore advised to check this page from time to time.
  2. In the event of any conflict between the current version of this Cookie Policy and any previous version(s), the provisions current and in effect shall prevail unless it is expressly stated otherwise.

Further Information

  1. If you would like to know more about how We use Cookies, please contact Us at enquiry@optimax.co.uk by telephone on 0800 093 1110, or by post at Customer Services, 172 Lincoln Road, Peterborough PE1 2NW.
  2. For more information about privacy, data protection and our terms and conditions, please visit the following:
    1. Our privacy policy can be viewed here.
    2. Our terms and conditions can be viewed here.